No one wants to be on the receiving end of the sales person that shows up to throw up! Yet many sales folks do just that. Likely it's not something they have planned but at some point in a discussion they hear one thing from the prospect that sends them into their "pitch" and a lost opportunity occurs. Lost opportunity? Yes, to gather additional information to be of maximum value to the prospective customer. Listen to the show to reinforce the benefits to you if you use an approach that QUESTIONS ARE THE ANSWER. Our co-hosts, Len D'Innocenzo and Jack Cullen will share insights into HOW you can get improved results by becoming a skilled sales interviewer.